Right now, many people choose Medicare Advantage plans because they have zero premium. When given a choice on Medicare plans, they view it as an easy choice because it's a free program for them, "Sure, I get Medicare benefits, I don't pay anything for it; why not." Now they're going to see Medicare premiums start to climb, and go from zero to $70, $80, $90, $100. We've already seen that with some of the Blue Cross Medicare Advantage plans this year. It's going to get worse as we go forward in the future. More info: myhrexpress